Project Description

FEATURED SESSION: Project Catalyst–Taking Charge of Critical Consumer Feedback

Our featured luncheon session brings together some of the most notable healthcare stakeholders to introduce a unique research initiative, Project Catalyst, that focuses on getting products into the hands and homes of the 50+ consumer to get tangible feedback. The first of the nine projects centers around sleep and activity trackers, where the usability of the device, the barriers the consumer faces and the effectiveness of the product will be assessed. The next of the nine total projects they plan to focus on include medication management, vital signs monitoring, aging with vitality and physical fitness. The benefit of this feedback will be integral for the device manufacturers, and yet the value of the results will go much further. Discover why Pfizer, UnitedHealthcare, MedStar and AARP have joined forces to get critical feedback from these consumers and more importantly, why this data is meaningful to each of these key stakeholders.

Jeff Makowka, Senior Strategic Advisor, Thought Leadership
Sanjay Khurana, Director, Thought Leadership, AARP


Pete Celano, MedStar Director of Consumer Health, MedStar
Julio Corredor, Director, Worldwide Innovation, Pfizer Inc
Jennifer Draklellis, Senior Director of Innovation, UnitedHealthcare

2015 Digital Health Summer Summit Co-hosted by Center of Digital Health Innovation at UCSF On the heels of a sold-out, wildly successful Digital Health Summit at the 2015 International CES, the Digital Health Summer Summit is a two-day conference showcasing the latest digital health innovations from the industry’s most brilliant thinkers and doers, who will explore the most pressing–and sometimes controversial–questions that face the industry.

Official Hashtag: #DHSummer